Wicked Dolls and Toys Catalog
Magic meets mischief in the Wicked Dolls and Toys collection — where the world of Oz comes alive in miniature form. Inspired by the beloved Wicked musical and film, each figure captures the spellbinding personalities of Elphaba, Glinda, and their friends through dazzling costumes, expressive poses, and imaginative playsets. From the shimmering halls of Shiz University to the emerald glow of Oz, every detail invites fans to step into a story of friendship, rivalry, and enchantment. Despite a headline-making packaging mishap, the dolls have become even more sought after — a twist worthy of the Wicked legacy itself.
Top Wicked Dolls and Toys
Wicked Glinda Deluxe
A stunning deluxe fashion doll of Glinda, featuring her iconic look, long blonde hair, and removable dress for display or play.
Wicked Singing Elphaba
This figure embodies Elphaba with her signature green skin and braid, and even includes a play-feature that lets her “sing”, adding dynamic fun for fans.
Wicked Emerald City Playset
A vibrant playset that transports you to the heart of Oz with two-pack dolls (Elphaba & Glinda), five play zones and fifteen accessories for immersive storytelling.
Step into a spellbinding world where friendship, magic, and imagination take center stage — Wicked Dolls and Toys transform the enchanting universe of Wicked into beautifully crafted play and display experiences.
Collectible Dolls
The heart of the Wicked collection, these detailed figures bring Elphaba, Glinda, Fiyero, and other Oz icons to life through intricate costumes, expressive faces, and poseable joints perfect for storytelling or display.
Accessories
From sparkling broomsticks to shimmering tiaras and magical spellbooks, Wicked-themed accessories add depth and flair to every doll, allowing fans to personalize and recreate their favorite movie moments.
Playsets
Venture into Emerald City or enroll at Shiz University with immersive playsets that capture the grandeur and wonder of Oz — complete with miniature props and interactive elements that inspire endless storytelling.
Reviews
Emma Castillo
“As a lifelong Wicked fan, I couldn’t resist getting the Elphaba and Glinda dolls. The attention to detail is breathtaking — Elphaba’s emerald hue is perfectly matched, and Glinda’s gown sparkles just like in the film. My daughter and I spend hours recreating scenes from the musical. The articulation is smooth, and the dolls feel durable, not flimsy like some collectibles. It’s pure magic in miniature form!”
Joshua Bennett
“I bought the Emerald City playset for my niece’s birthday, and it instantly became the star of her toy shelf. The colors are vivid, and the set folds open into multiple rooms that invite imaginative play. She loves moving the dolls around, making them ‘attend class’ at Shiz or fly off to adventures. The storytelling potential is incredible — it feels like you’re holding a piece of Oz right in your hands.”
Clara Nguyen
“As a collector, I’ve handled many themed doll lines, but the Wicked collection stands out for its craftsmanship. The packaging, detailing on the costumes, and even the miniature accessories are museum-quality. I also appreciate how each doll represents both the character’s strength and charm. Despite the brief packaging controversy last year, these dolls have become some of the most prized items in my display case.”
Wicked FAQ
What age group are Wicked Dolls suitable for?
Wicked Dolls are generally designed for children aged 4 and up, but many adult collectors also enjoy them due to their detailed design and display quality.
Are the dolls poseable?
Yes, most Wicked dolls feature multiple points of articulation, allowing fans to pose them for storytelling, play, or display.
Can I buy individual dolls or do they come only in sets?
Both options are available. You can purchase standalone dolls like Glinda or Elphaba, as well as multipacks and playsets for more elaborate scenes.
Do the dolls come with accessories?
Yes, many dolls include themed accessories such as broomsticks, spellbooks, or hats. Playsets typically include additional props to enhance imaginative play.
Are Wicked Dolls limited editions or widely available?
While most dolls are widely available through major retailers and online stores, some special editions or promotional releases may be limited and become collectible.
How do I clean or maintain the dolls?
Gently wipe dolls with a soft, damp cloth. Avoid submerging them in water or using harsh chemicals, as this could damage clothing, paint, or articulation.
Where can I buy Wicked Dolls in the USA?
You can find Wicked Dolls at major toy retailers, online platforms, and through Mattel’s official store. For direct inquiries, contact Mattel Customer Service at 1-800-MATTEL.
Are the dolls safe for children?
Yes, Wicked Dolls are designed according to standard toy safety regulations, but small accessories may pose a choking hazard for children under 3 years old.
Can I use the playsets for multiple dolls from different sets?
Absolutely. The playsets are designed to be compatible with various dolls from the Wicked collection, allowing you to mix and match characters for extended storytelling.
Do the dolls have any interactive features?
Some dolls, like the Singing Elphaba, include interactive features such as singing or movable parts to enhance play and engagement.